It’s a known fact that the Black Community and the needs of Black consumers are underrepresented, especially in realms of haircare, skincare, and grooming. In addition, in recent weeks, the Black Lives Matter movement has shone its light on the need to support Black-owned businesses and products that serve the needs of the Black Community.

People of color have tremendous buying power, yet major retailers do not do enough to display black-owned businesses and brands front and center. In support of inclusion, the Fifteen Percent Pledge challenges retailers devote 15% of their shelves to Black-owned businesses and suppliers, as the Black Community accounts for 15% of the total U.S. population.

While the Black Lives Matter movement and the Fifteen Percent Pledge are steps in the right direction for equality, they are not immediate. Immediate action and support is required today and comes in many forms, such as protests, educating friends and family on systemic racism, even shopping black-owned luxury brands and businesses.

Action is required, but much of the nation is still on high alert due to the COVID-19 pandemic, meaning many people are still cautious to leave their homes. However, you can still vote with your wallet and support the Black Community and Black Lives Matter by supporting Black-owned grooming, haircare, and skincare businesses founded and owned by Black entrepreneurs. 

By supporting Black-owned brands & businesses, you are helping support diversity within global business communities and industries that require change. To make finding Black-owned grooming brands and advocation for Black-owned businesses easier, we sourced some of the most notable Black-owned grooming, haircare, and skincare businesses we could - each catering to consumers’ unique needs in their own powerful ways. So the next time you go to refill that product in your regimen, think deeper about where your money is going and who it supports.

1. BeautyStat

BeautyStat was founded by chemist Ron Robinson with a mission to address consumers’ biggest skincare needs. By researching beauty ingredients and technologies, the brand developed its own successful line whose first product is the Universal C Skin Refiner, widely praised by consumers, influencers, and media.

2. Beneath Your Mask

Beneath Your Mask was created as a skin, body, and hair rejuvenation line designed to restore, repair, and reverse the toxic effects of environmental hazards, health challenges, stress, and the damage done from countless other unforgiving aspects of our lifestyles. 

3. Bevel

Founded in 2013, the Bevel brand has spent its years developing products that address specific grooming needs of black men and men of color. By developing shavers, skincare, and grooming products for men of color, Bevel has made itself a key player not just among brands that cater to underrepresented communities, but has established itself as one of the best grooming brands for men around the world.

4. Boyface

BoyFace is a clean, plant-based line of anti-aging skin care products for men developed with the latest innovative skin care science in mind. The brand is on a mission to provide natural, ethical products - the Daily Start Exfoliating Cleanser & Power Peptide Daily Moisturizer, among others, are formulated without animal products, parabens, sodium lauryl sulfate, dyes or other harsh chemicals.

5. Briogeo

Inspired by New York City's vibrant culture and core values, Briogeo reflects an appreciation for individuality, positivity and transparency. The brand offers bespoke hair care regimens and texture-specific products that cater to the subtle nuances that make each everyone unique.

6. Chloe & ChaD

Chloe & Chad is an organic, natural lifestyle company creating safe and uncommon artisanal handmade goods for the whole family. Their skincare line is formulated in small batches to ensure you receive the freshest and most effective formulations. Nothing is pre-made except for soaps, which need to time to cure.

7. Chris Collins

Chris Collins' Alchemy of Fragrance is inspired by Harlem’s rich history and relationship with Paris during World War I, and a love letter to its second Renaissance, where culture, literature, fashion, art, food, music and architecture pulse through its veins.

8. Epara

Epara is a line of high quality, scientifically-proven products derived from the rich soils of Africa that will wrap you in an all-natural luxury. Their collection of handcrafted skincare products is tailored to the underserved needs of people of color to pamper, repair, protect, and moisturize skin.

9. Himistry

Himistry’s team of experts have been meticulously creating products that solve men’s most common grooming issues.  From shaving irritations to pre-mature aging and adult acne, the Himistry methods have allowed countless men to look and feel better about themselves.

10. MANTL

MANTL was founded to empower men all over the world to embrace bald and balding as a natural part of being a man. By tailoring products to men with baldness, MANTL helps develop a regimen rooted in confidence.

11. Nubian Heritage

Founders Richelieu Dennis and Nyema Tubman set out to bring the healing traditions of African Black Soap and Shea Butter to the community they loved. Short on experience but full of passion, they mined their knowledge of culturally authentic healing traditions to create natural skin and body treatments and have held fast to that commitment since.

12. Rose Ingleton

With over two decades of research and clinical expertise, Dr. Rose Ingleton created a CLEAN, effortless and efficacious skincare line to address the most prevalent beauty concerns: anti-aging, blemishes, brightening, redness and hydration.

13. Scotch Porter

The Scotch Porter brand was developed with the idea to create multi-purpose, handmade men’s grooming products that moisturize and protect hair and skin. Made from natural ingredients, such as white willow bark and kale proteins, Scotch Porter products bring new, luxurious natural treatments to men’s skin and haircare.